The first step to becoming that leader we wish we had is to actually want to be the leader. That’s like a politician deciding what their vision is based on poll numbers. Does he have data to support that getting buy in on his philosophy is actually good for business by reducing costs or increasing profits? -ChrisĬompanies should not be deciding their purpose or cause based on market research. Simon provided a lot of examples of what he calls the circle of safety. I have listened to Simon's book, Why Leaders Eat Last.How do you make these ideas part of the operating culture of the organization? -Mike.If you are looking for some meaningful inspiration that could bring a positive change in your life and career then this is the best book for you.Simon Sinek: Start with Why* and Leaders Eat Last* Questions from Mastermind members:

Simon Sinek was awesome both as the writer and narrator of this book. He gave examples and references of Steve Jobs, Martin Luther King Jr., and the Wright brothers for supporting his argument. It says that why there are some organizations and individuals who are more influential, innovative, and profitable than others? You will find some satisfactory answers to this and several other questions that he posed.

You will find Simon Sinek starting his discussion with a fundamental question. This makes it the third most popular TED Talk of all time. His TED Talk has been watched by 28 million people and the same was titled Start with Why. Since the release of this book, millions of people all across the world were deeply touched by all his powerful ideas. Moreover, this inspiration would lead to the inspiration of their colleagues and clients as well. Simon Sinek in 2009 began a movement that was meant to support people in becoming extra inspired at their work.

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